Presentation  Presentation  


Where Veneto is heading: new mobility patterns

Veneto: sharing facts

Chapter 1

The cycles and structure of the economic system
The current situation
The mobility of the economic system
The figures tell the story

Chapter 2

Trade and corporate mobility
Imports and exports
Veneto's mobile businesses
The figures tell the story

Chapter 3

Production trends
The situation for businesses
Restructuring of sectors
Corporate mobility: innovation and survival
Local trends
The figures tell the story

Chapter 4

The various facets of mobility
Real mobility
Virtual mobility
Mobility for healthcare
The figures tell the story

Chapter 5

Labour: changing market
The many facets of employment
Worker flexibility
The figures tell the story

Chapter 6

Social competition: inherited advantages and new opportunities
Changes in social classes
Making a move towards equality
The figures tell the story

Chapter 7

The centres of development of human capital
Choice of secondary school
The appeal of university
Regional mobility
The figures tell the story

Chapter 8

The migrant population from past to present
The figures tell the story

Chapter 9

Culture in Veneto
Mobility of cultural heritage
Live entertainment
The figures tell the story

Chapter 10

Tourism and tourist flows
New trends
Veneto residents on holiday
The Veneto tourism economy
The figures tell the story

Chapter 11

Mobility within agriculture
The evolution of Veneto agriculture
The guarantees of Veneto's food system
The figures tell the story

Chapter 12

Forests: the mobility of Veneto's deep-rooted heritage
The figures tell the story

Veneto: comparing facts

Chapter 13

Veneto and its provinces

Chapter 14

Veneto, its competitors and European regions

9. Culture in Veneto

Veneto is still widely considered to be a region that is full of surprises and, in certain cases, one that offers an unexpected wealth of creativity with a density of innovative proposals, not only in the economic sector but also the cultural one. Over recent years, as a testimony to the excellence that is gradually building up in different forms of culture (visual arts, architecture, design, fashion, theatre, dance, cinema, and literature), Regione Veneto has been investigating the network of cultural and economic relations that derive from them. One such investigation, carried out in 2007, used an imaginary underground system of five intangible lines (design, art, fashion, performing arts and architecture) to portray Veneto as a creative, dynamic entity. Other studies, which all aim to show the spread of centres for cultural production in Veneto, highlight the need to enhance communication and coordination amongst the various actors (not only artistic ones) who play a range of roles in Veneto's creative production. (Figure 9.1)
The changes brought about by the spread of the information society, along with culture's important role in creating social inclusion and cohesion, have led to the need for a better understanding of the relations between culture, social development and territory.
It is the strong, inseparable link between Veneto's cultural heritage and the region itself that gives tremendous added value. This only comes about because it is possible to connect culture with its context, which often includes other resources such as the landscape, traditions, wine and food. It is also possible because of careful attention to the system of infrastructure and services for tourists.
Culture and tourism are two strongly linked sectors. Tourists are attracted to Veneto by its wide variety of historical and artistic heritage, as well as by its cultural events. The link is one of the main factors behind investment, which includes the promotion and development of competitiveness in regional tourism. Consequently, Regione Veneto has made a strategic choice to combine culture, hospitality, food and wine in a widespread promotional campaign abroad.
This combination is due to the importance, beauty and uniqueness of the region's architecture, its monuments and museums, not to mention the growing number of cultural events organised throughout Veneto.

Figure 9.1
An underground map of culture in Veneto - Year 2007

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Data processed by the Statistics Office of Regione Veneto are collective property; reproduction of this material is authorised for non-commercial purposes only, provided the source "Regione Veneto - Regional Statistics System Management" is acknowledged.
English translation by the University of Padova Language Centre.